Choosing Vape Juice markup for the US
Buyers come to us for vape juice after a bad quarter: dead stock on one side, empty shelves on the other. The cause is usually the same, an assortment built from a catalogue instead of from sell-through data. This page explains how we rebuild that balance for convenience store chains.
Published 25 January 2026 · VapeWholesaleHub · Reading time 9 min
Simple habits that lift velocity
If you are comparing three quotes for vape juice, compare the paperwork first. Test reports, artwork files, batch coding and the replacement clause tell you more about a supplier than the unit price on page one.
Photography matters for online listings. Shoot on a neutral background with the device at a slight angle, show the pack alongside the unit, and keep the same framing across the range so the grid reads as a family.
Shelf position decides velocity as much as price. Keep vape juices at eye level, one facing per SKU, and rotate the trial line every quarter so the display keeps earning attention.
Compliance without the last-minute scramble
Artwork approval is a two stage process: a digital proof for text and layout, then a physical dummy for colour and finish. Skipping the dummy is the single most common cause of a reprint.
Regulation for vape juices differs by country and sometimes by state. We do not pretend to be your lawyer, but we do keep the document pack current and we will tell you when a configuration cannot legally enter a market you have named.
What happens when something goes wrong
Returns are handled as data, not as complaints. Every reported failure is logged by mode and by batch, and the pattern is reviewed monthly with the factory.
For private label accounts we hold the artwork files and the approval record. Rebranding a line eighteen months later is then a file update instead of a redesign.
- Named account contact who has handled the product
- Reference sample retained from every batch
- Consolidated or split shipping, quoted both ways
- Cartons drop-tested and pallet-counted for clean freight
- Document pack prepared per destination market
- Mixed SKU cartons to spread first-order risk
Lead times, freight and landed cost
Damage in transit is nearly always a packing decision, not bad luck. Double-walled cartons, internal dividers and a drop-tested configuration cost a little more and save the argument at the other end.
We can consolidate mixed orders of vape juices into one shipment. Consolidation saves freight but adds handling days, so we quote both a consolidated and a split option and let you choose.
Specification summary
| Volume | 50 ml |
| Strength | 3 mg |
| Base ratio | 70/30 VG-PG |
| Flavour range | 48 profiles |
| Closure | Child resistant |
| Bottle | PET |
| Minimum order | 300 units per SKU, mixed cartons allowed |
| Lead time | 12 working days after artwork approval |
If any of this is unclear, the fastest route is a message rather than a meeting. Send the market you sell into and the price band you work in, and you will get a specific answer instead of a brochure.
Frequently asked
What is the minimum order for vape juice?
Standard configurations start at 50 units per SKU, with mixed SKUs allowed inside the same carton. Custom colours, custom packaging or a private label run usually start at 200 units because of setup time on the line.
Can we order samples before committing?
Yes. Sample orders are shipped by air express and the cost is credited against your first production order above 50 units. We would rather you handle the sample than approve a specification from a photograph.
Can you ship to multiple locations?
Yes. Split shipments are quoted separately because consolidation and splitting price differently. Tell us the destination list at quotation stage and we will show both options.
Related reading
Need a quotation on vape juices?
Send destination market, target price and quantity. Same-day reply on working days.
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