How to source Vape Juice markup guide
A vape juice programme only works when three numbers agree: your shelf price, your reorder cycle and your defect tolerance. Change one and the plan moves. We build assortments around those three and we say so up front rather than after the invoice.
Published 01 February 2025 · VapeWholesaleHub · Reading time 6 min
Turning shelf space into repeat visits
Ordering vape juice is not difficult. Ordering vape juice that sell through without a return queue behind them is the part most buyers underestimate, and it is where we spend our time. We supply convenience store chains in European and North American markets with core lines that turn over predictably, and we keep the specification list short enough for your team to actually manage.
Shelf position decides velocity as much as price. Keep vape juices at eye level, one facing per SKU, and rotate the trial line every quarter so the display keeps earning attention.
Seasonality in vape juices is real but smaller than most buyers assume. The bigger swing comes from restocking discipline, not from calendar events.
Labels, closures and traceability
Labels are where good orders go wrong. Nicotine warnings, child-resistant closures, batch coding and market-specific text all have to be correct before the pallet leaves. We prepare test reports, declaration of conformity and safety data sheets for each shipment and we ask for your destination list early so artwork matches the market.
Advertising rules are stricter than product rules in most markets. Claims about cessation, health or comparative performance should stay off packaging and off your product pages unless your legal team has signed them off.
Lead times, freight and landed cost
Damage in transit is nearly always a packing decision, not bad luck. Double-walled cartons, internal dividers and a drop-tested configuration cost a little more and save the argument at the other end.
We can consolidate mixed orders of vape juices into one shipment. Consolidation saves freight but adds handling days, so we quote both a consolidated and a split option and let you choose.
- Cartons drop-tested and pallet-counted for clean freight
- Mixed SKU cartons to spread first-order risk
- Batch codes traceable from carton back to production date
- Specification locked in writing before production starts
- Named account contact who has handled the product
- Consolidated or split shipping, quoted both ways
Assortment planning without the guesswork
Most convenience store chains arrive with a spreadsheet and leave with too many SKUs. The fix is not a bigger catalogue, it is a narrower core. We normally propose three tiers: a volume line that carries the shelf, a step-up line that lifts basket value, and one trial SKU that tells you what to order next season.
We source vape juices from a small group of factories we have worked with for years. That means a specification can be held across repeat orders instead of being re-qualified from scratch every quarter. Consistency is a boring selling point and it is also the entire game.
Specification summary
| Volume | 100 ml |
| Strength | 6 mg |
| Base ratio | 70/30 VG-PG |
| Flavour range | 48 profiles |
| Closure | Child resistant |
| Bottle | PET |
| Minimum order | 100 units per SKU, mixed cartons allowed |
| Lead time | 18 working days after artwork approval |
None of this is complicated. It is just written down, which is more than most buyers get before they wire a deposit.
Frequently asked
What documents come with a shipment?
Commercial invoice, packing list, and the certificate pack for your market: test reports, declaration of conformity and safety data sheets. We send scans before dispatch so your broker can pre-clear the file.
How do you handle repeat orders?
The specification is held on file against your account, so a reorder is a reference rather than a new brief. We recommend a standing schedule with a fixed weekly cut-off so stock lands before the shelf empties.
Can we order samples before committing?
Yes. Sample orders are shipped by air express and the cost is credited against your first production order above 100 units. We would rather you handle the sample than approve a specification from a photograph.
Related reading
Need a quotation on vape juices?
Send destination market, target price and quantity. Same-day reply on working days.
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