Vape Juice label language: primer

Where the margin really sits

This page is for convenience store chains who want a working answer on specification, price and lead time before they commit a purchase order. We have written the detail down so nobody has to sit through a sales call to extract it.

We publish a realistic band of 1.05 to 3.71 per unit for standard configurations at 240 units. Below that band you are buying a lighter specification; above it you are paying for finish, packaging or a smaller run.

Unit price breaks usually land at 240, 600 and 1200 pieces. Between those steps the cost curve flattens, which is why pushing a 200 unit order to 500 often costs less per unit than buyers expect.

What a sensible opening order looks like

We source vape juices from a small group of factories we have worked with for years. That means a specification can be held across repeat orders instead of being re-qualified from scratch every quarter. Consistency is a boring selling point and it is also the entire game.

We keep a short list of approved configurations for vape juices. Anything outside that list is possible, but it becomes a custom run with a custom lead time, and we quote it as such rather than pretending everything is standard.

What we test before a carton is sealed

Cosmetic grading is written down, not argued about. Minor scuffs inside the tolerance band are accepted; anything that would make a customer put the unit back on the shelf is rejected. Your staff should never have to explain a finish defect to a paying customer.

Flavour drift between batches is the quiet killer of repeat orders. We retain a sealed reference sample from every run so a complaint six weeks later can be compared against what actually left the building.

• Document pack prepared per destination market
• Named account contact who has handled the product
• Reference sample retained from every batch
• Cartons drop-tested and pallet-counted for clean freight
• Artwork proof plus physical dummy for custom packaging
• Private label files archived for future rebrands

Keeping the second shipment identical

For private label accounts we hold the artwork files and the approval record. Rebranding a line eighteen months later is then a file update instead of a redesign.

The replacement policy is deliberately simple: report within seven days of delivery with photos and the batch code, and we replace or credit at the next shipment. We do not argue about a defect we can see in a photograph.

Specification summary

If any of this is unclear, the fastest route is a message rather than a meeting. Send the market you sell into and the price band you work in, and you will get a specific answer instead of a brochure.

Frequently asked

Related reading

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