Vape Juice landed cost — 101
There is no shortage of suppliers quoting vape juice. The scarce thing is a supplier who will tell you which SKU to drop. We have been shipping vape juices long enough to know that the honest answer is usually a shorter list, and that is the answer we give.
Published 01 August 2025 · VapeWholesaleHub · Reading time 5 min
What happens when something goes wrong
A vape juice programme only works when three numbers agree: your shelf price, your reorder cycle and your defect tolerance. Change one and the plan moves. We build assortments around those three and we say so up front rather than after the invoice.
For private label accounts we hold the artwork files and the approval record. Rebranding a line eighteen months later is then a file update instead of a redesign.
Returns are handled as data, not as complaints. Every reported failure is logged by mode and by batch, and the pattern is reviewed monthly with the factory.
Where defects actually come from
Flavour drift between batches is the quiet killer of repeat orders. We retain a sealed reference sample from every run so a complaint six weeks later can be compared against what actually left the building.
9 separate checks run before a carton is sealed: electrical, mechanical, leak, finish and packaging. Anything outside tolerance is quarantined the same day and reported to you, rather than shipped with a hope and a discount.
Unit price versus landed cost
Freight is quoted separately and honestly. Bundling it into the unit price looks tidy and hides the one line that changes most often between shipments.
The cheapest way to lower your cost per unit is usually to remove a SKU, not to negotiate a discount. Fewer lines means larger runs, fewer changeovers and a better price at the same quality.
- Named account contact who has handled the product
- Specification locked in writing before production starts
- Mixed SKU cartons to spread first-order risk
- Batch codes traceable from carton back to production date
- Seven-day defect reporting with replace-or-credit
- Private label files archived for future rebrands
Labels, closures and traceability
Advertising rules are stricter than product rules in most markets. Claims about cessation, health or comparative performance should stay off packaging and off your product pages unless your legal team has signed them off.
If you sell into a market that requires child-resistant packaging, say so at quotation stage. Retrofitting a CR closure onto a finished bottle design usually means a new mould and a four week delay.
Specification summary
| Volume | 100 ml |
| Strength | 3 mg |
| Base ratio | 50/50 PG-VG |
| Flavour range | 48 profiles |
| Closure | Child resistant |
| Bottle | PET |
| Minimum order | 100 units per SKU, mixed cartons allowed |
| Lead time | 30 working days after artwork approval |
If any of this is unclear, the fastest route is a message rather than a meeting. Send the market you sell into and the price band you work in, and you will get a specific answer instead of a brochure.
Frequently asked
What happens if part of the order is defective?
Report within seven days with photos and the batch code. Confirmed defects are replaced or credited on the next shipment. The failure is logged by mode and batch, and reviewed monthly with the factory.
What documents come with a shipment?
Commercial invoice, packing list, and the certificate pack for your market: test reports, declaration of conformity and safety data sheets. We send scans before dispatch so your broker can pre-clear the file.
What is the minimum order for vape juice?
Standard configurations start at 50 units per SKU, with mixed SKUs allowed inside the same carton. Custom colours, custom packaging or a private label run usually start at 200 units because of setup time on the line.
Related reading
Need a quotation on vape juices?
Send destination market, target price and quantity. Same-day reply on working days.
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